Zara x Ludovic de Saint Sernin Will Promote Out by December 1

In case you’re at the moment halfway by way of no-buy November, I am sorry as a result of this piece of stories is about to remove any semblance of risk that you simply stick with your plan. Final week, Zara introduced the model that it will subsequent be partnering with: Ludovic de Saint Sernin. The Paris-based designer launched his namesake model in 2017 after spending two years designing at Balmain. Earlier than that, he interned at Dior and Saint Laurent. Now, together with his personal works being worn by the likes of Laura Harrier, Olivia Rodrigo, Miley Cyrus, and Hunter Schafer, he is taking up the Zara buyer, debuting a group that he known as within the press launch his “concept of the right wardrobe.” “[They’re] items crafted with unimaginable high quality that I wish to put on, that I would like my associates to put on, that I would like everybody to put on,” he continued.

In complete, there are 48 womenswear items within the Zara x Ludovic de Saint Sernin collaboration for winter 2025, starting from clothes and outerwear to bedazzled T-shirts and denims. Boots, heels, baggage, and belts are all included too. Moreover, the designer launched a menswear element in addition to magnificence.

To mark the event, Zara and Ludovic de Saint Sernin known as in supermodels Alex Consani and Amelia Grey to be the faces of the womenwear assortment, with them starring in a video and nonetheless marketing campaign directed by Gordon von Steiner. Within the movie, downtown Manhattan is frozen in time, and all the things has stopped aside from the fashions on-screen, who’re en path to a celebration. Naturally, they’re sporting items from the gathering—Grey in a crimson robe and Consani in a sheer black one with leather-based accents. “One of many notions on the coronary heart of the movie is daydreaming,” de Saint Sernin mentioned in a press launch. “There is a sense of whether or not or not what’s occurring is actual, however I additionally wished to supply a reminder to the world to maintain dreaming larger and larger.”